The 2023 Tacoma continues to dominate the midsize truck segment, and has managed to outpace even then in terms of sales. There are many reasons truck shoppers prefer the Taco, and one of those reasons may relate to the number of options Toyota offers for the truck. Here’s a look at how it has more than twice the trims available to its competitors.
The 2023 Toyota Tacoma has a lot more trim options than its competitors
After looking at about a dozen trucks on the market now, he wrote that the Tacoma had the most trim options in its class. Currently, Toyota offers 34 trim options for the midsize truck, that’s nearly three times more than the two runners-up. The Ford Ranger and Nissan Frontier were tied for second place, as they both had 12 options.
, which had a design unique to the segment, ended up in last place as it only had four trim options. However, while the Tacoma was the leader in its class in terms of trim options, it was beaten by other trucks in the full-size segment.
Chevy Silverado had 38 options, Ford F-150 had 39, and Toyota Tundra had 42. The truck with the most trim options overall was the Ram 1500, which had 54 options.
Why does the 2023 Toyota Tacoma have so many options?
The main reason the Taco, Tundra, and all other trucks have so many options is largely due to the fact that the site counts every cab-and-bed configuration as a trim option.
Many trucks have a variety, with the crew cab and regular cab being staples for most trucks. Vans also tend to have a few bed options, often ranging from a short bed, a regular bed, or a long bed.
Toyota gave the Tacoma a choice of a smaller cabin with a 6-foot bed, or a larger cabin with a 5-foot bed. The site has also calculated engine options, and Toyota offers two. There is a standard 2.7-liter four-cylinder engine and a 3.5-liter V6 engine. Then there are the actual trim levels, and each trim level can be customized in terms of cab, bed and engine options.
The Japanese auto giant currently offers seven trim levels for the truck, ranging from standard SR trim to premium trims like. When all of these different configurations are added, the Taco ultimately comes with 34 options.
The pros and cons of the large number of options for the 2023 Toyota Tacoma
Many truck shoppers are familiar with the choice of cab and bed options, so it’s nice that Toyota offers shoppers this opportunity. And the large number of possible configurations ultimately means that drivers can customize their truck to their needs. This is good, because it allows the automaker to attract more potential customers.
With that being said, there are some obvious pitfalls to having so many trim options. Buying cars is already a cumbersome process, and many people want to simplify this process so that they don’t have a headache.
This is part of the reason why some automakers have begun to simplify the number of trims and options available on their cars. This is a case in point, as every truck has the same cab and bed configuration.
