Can the 2023 Ram 1500 Limited Elite Actually Compete in the Luxury Truck Market?
Can the 2023 Ram 1500 Limited Elite Actually Compete in the Luxury Truck Market? The Detroit Big Three continue to fight for supremacy in various parts of the auto market. All three have abandoned passenger cars in favor of SUVs and have gone on to build trucks packed with more interesting features. Moving away from the tough off-road models, we see the new 2023 1500 Limited Elite, the latest iteration for the luxury half-ton market.
Will the Ram 1500 Limited Elite 2023 Have Enough to Drive You?
From the CEO of RAM.
“The new 2023 Ram 1500 Limited Elite Edition takes the highest quality materials in the industry and raises the bar for interior comfort to rare air” – Mike Koval Jr., CEO Ram Brand
How does Ram’s new luxury half-ton pickup truck hit these right luxury notes?
Can the 2023 Ram 1500 Limited Elite Actually Compete in the Luxury Truck Market?
The Inner Zone brings in the new Limited Edition:
- Premium leather bucket seats
- Jeweled rotary gearbox
- Suede headliner
- Special hardware group
- Bright pedal kit
- Heated steering wheel
- Ventilated and heated front and rear seats
- 12-way electric seats for driver and front passenger
- 60/40 reclining rear seats
- Premium sound system with 19 speakers
What powertrain does the Ram 1500 Limited Elite 2023 use?
Each model of this high-end luxury truck offers a crew cab configuration while utilizing the power of the 5.7L Hemi V8 engine with the eTorque mild-hybrid system. This top-level Ram gives the power and strength you need to tow a heavy load while enjoying a high-end luxury package. When you head out to the lake with your family inside and your boat in tow, you may see several luxury half-ton Ram trucks parked at the boat dock.
Could Ram have a more luxurious pickup truck?
Looking at how luxury trucks came to be, we see that Ram was one of the first brands to enter the field with the Laramie. Since then, we’ve seen the GMC Sierra 1500 Denali and Ford F-150 King Ranch get into the mix.
Today, the luxury pickup truck market includes:
- Three Ford F-150 models – King Ranch, Platinum, Limited
- Chevrolet Silverado 1500 High Country
- Two models of the GMC Sierra 1500 – Denali and Denali Ultimate
- Three Ram 1500 Models – Limited, Limited, and Elite Limited
Adding a third luxury version to the mix simply puts the Ram in the same class as Ford.
How Much Will a 2023 Ram 1500 Limited Elite Cost?
Pricing for this new luxury truck starts at $63,305. This price is perfect for a high-end luxury truck and thousands of dollars less than some other trucks with similar equipment.
Is the new Ram luxury truck a good choice?
If you are looking for a luxury half ton pickup truck that offers amazing comfort and top-notch technology, then the Ram is hard to beat. You’ll enjoy the benefits of a Hemi V8 engine and a spacious cabin in a truck that can pull a heavy load and keep your family comfortable on long road trips.
Next, check out the internal upgrades for the Ram 1500, or watch the Ram 1500 video below: