SEO

Google Introduces Updated Desktop Search Design

Google is bringing its updated mobile search results design to desktop, the company says announce today.

The new design will help users quickly identify websites in search results and ads.

What will change?

The updated design will include favicons and site names in Google desktop search results, similar to the design introduced in mobile search in October.

This change is part of Google’s ongoing efforts to improve the user experience by making search results and ads more visually unique.

Favicons and site names

Adding site names to the desktop search results will enable users to identify the website associated with each web page link.

Google will also adjust the size and shape of the favicons that appear in search results to make them more visible.

These changes will also apply to search ads, providing more clarity and advertiser transparency.

Clear label ads

Google is committed to providing clear classification of ads to ensure that users can distinguish them from organic search results.

The search ad label will now appear in its own line in the top right corner of the ad. Mobile ads will be marked with the word “Sponsored” in bold text to make them more visible and stand out from other types of content.

How to submit a domain name to google

Google automatically generates site names in search results by looking at site content and site references that appear on the Internet.

Although it is impossible to manually change site names for individual sites, you can improve the accuracy of the display name for your site by adding website structured data.

It is important to note that site names differ from each page’s title links, and are unique to each URL.

Google uses the site name to provide the most accurate representation of the source of each result.

In summary

Google’s updated desktop search results design with favicons and site names aims to make search results and ads more visually distinctive.

An accurate and visually appealing site name can increase your chances of getting clicks from potential visitors.

For marketers and SEO professionals, this underscores the importance of using structured data to help Google display your preferred site’s name in search results.


Featured image: fr_design / Shutterstock

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button