TRUCKS
Data Shows the Ford Ranger Struggling Near Last Place
The formula used for Ford surprised many when it returned to the North American market. At the time, the only other midsize truck to use a single powertrain and body style was the Honda Ridgeline. Going into 2023, both the GMC Canyon and Chevy Colorado have embraced the Ranger’s philosophy of one engine, one body design. If others were so willing to copy this philosophy, why would he struggle in the last place?
Where does the Ford Ranger rank in midsize truck sales?
2022 was dead last for traditional mid-size truck sales in its class. The mid-size truck category was led for 17y consecutive year by the Toyota Tacoma. The sales figures reported are:
Or learn more about the 2023 Ford Ranger in this video below: